What Is Omnichannel Commerce? The Benefits and Ways to Build an Omnichannel Strategy for Retail
“Omnichannel.” You’ve probably heard and read this buzzword many times — in your sales meetings, on your favorite marketing blog. Occasionally, you might even drop the word yourself. But when the word is everywhere, it can get confusing what people actually mean by it. In this blog post, we’ll answer the question “what is omnichannel?” […]
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Staying Ahead in the Age of Social Commerce: Tactics To Engage and Convert Your Audience
With digital connectivity constantly shaping consumer behaviors, this has led to the commerce landscape evolving and growing more complex. A recent panel discussion at the Composable Commerce Summit featuring representatives from TikTok, BigCommerce, HMV, and Luxe Collective shed light on the shifting dynamics of the customer journey and strategies businesses can employ to stay ahead in […]
How Bloomreach Discovery Makes Launching and Managing Multinational Sites Seamless
What we’re seeing across many companies in the post-pandemic era is that they’re trying to expand to more countries and markets, all while relying on a lean and limited workforce. To help these businesses expand, we’ve optimized Bloomreach Discovery to be as automated and efficient as possible. Read on to learn how Bloomreach Discovery can […]
Weird Fish Increases Revenue with Facebook Conversions API and Bloomreach Engagement
In just over two years of using Bloomreach Engagement, our Customer Data and Experience Platform, Weird Fish, a fashion retailer based in the United Kingdom, has achieved multiple revenue-increasing wins with the product. Founded in 1993, Weird Fish holds a simple mission: producing well-priced, well-made, and distinctive clothes that become instant feel-good favorites. Weird Fish […]
Why Bloomreach Is the Best Experience Platform for Composable Commerce
The market is buzzing with the concept of ‘Composable Commerce’. Organizations are disassembling old monoliths and replacing them with ‘Packaged Business Capabilities’, which provide units of functionality that can be easily integrated into a wider stack. In the past, this has been referred to as “microservices”, but the change here is the word ‘composable’. While […]