Understand the Query When Buyer Only Enters Some of the Numbers
Opportunity Deliver relevant product results even if the customer types in a variation of the original part number. Example Your customer may search for “223344” and expect to find the manufacturer part number 223344-001. Value Make it even easier for your customers to find what they are looking for (increase conversion and LTV).
Understand Long Search Queries and Customer Intent
Opportunity Understand the intent of a long search query and deliver relevant results. Example If someone searches for “screw machine drill,” Bloomreach can break that down and understand that the customer is looking for a drillbit and the rest of the query includes details that it can use to filter or rank results from. Value […]
Personalize Search Results Based on the Industry of Your Customers
Opportunity Personalize for every customer based on their industry. Deliver a higher quality search experience by showing the right results for industry-specific products instead of generic results. Example If a person who works at a hospital searches for “gloves,” you can automatically show sterile surgical gloves higher up in the results. Meanwhile, if someone from […]
Lock Specific Positions for Different Product Types
Opportunity Easily curate your online shopping experience to highlight what’s most important for your customers — and your business. Example Set a rule to highlight “Nike” brand shoes in any relevant search due to your existing merchandising contract or higher-margin products. Value Improve product diversity on your pages and expose products without manually locking them […]
Out-of-Stock Reranking
Opportunity Ensure customers always find what they’re looking for by automatically pushing out-of-stock products further down in search rankings. Tap into Bloomreach’s Loomi AI to dynamically adjust product visibility based on inventory levels. This reduces frustration and keeps the shopping experience seamless and engaging. Example Bury “organic whole milk” in search results when it’s out […]
Ranking by Dietary Preference
Opportunity Use 1:1 personalization to customize results based on product attributes such as gender, brand, and category. Example Use customer data platforms (CDPs) to classify customers as “vegan,” and rank vegan products higher for them when they use search terms such as “cheese” or “ice cream.” Value Drive greater revenue per visitor (RPV) by delivering […]
