Giving Merchandisers Unprecedented Control With AI Studio
Our work with hybrid vector search has allowed us to strike the right balance between precision and recall, resulting in a product discovery solution that can serve incredibly relevant results based on a nuanced understanding of human language. But intent relevance is only one piece of the puzzle — there are other signals that determine […]
Essential Best Practices for Ecommerce Search Optimization
Have you given thought to your site search lately? Too often, ecommerce businesses treat their site search engine as a necessary function of their website, rather than a virtual sales associate. Just like your best salesperson on the shop floor, a top-notch search function can guide customers directly to what they want, To create this […]
Episode 91: An Executive-Level Breakdown of AI’s Impact on Search
In order to unlock AI’s highest potential in shopping experiences, we need to understand how AI understands us: our language, our buying patterns, and our search preferences. Joining co-hosts Elena and Roxy on this week’s episode is Xun Wang, CTO at Bloomreach, who gives the 411 on how AI and large language models (LLMs) are […]
How To Choose the Best Search Engine for Ecommerce
Your search engine should be as helpful as a friendly store assistant. Have you ever walked into a store with only a vague idea of what you want and no idea where to start? Fortunately, a helpful assistant guides you straight to your item, and suddenly, shopping feels like a breeze. But here’s the thing: […]
Transforming Product Discovery Through AI-Powered Personalization
Personalization is a word that’s been on everyone’s lips for years, and the appeal is easy to understand: It allows businesses to tailor their offerings to individual customer preferences, increasing engagement and loyalty while driving higher conversion rates and sales. But even though personalization is seen as the holy grail of the customer experience, it […]
The Path to Achieving True 1:1 Personalization
True personalization is the ultimate goal for any ecommerce brand, and it’s something we at Bloomreach have been working tirelessly to improve and innovate on. Our work with large language models has already allowed us to make great strides with intent relevance in the development of hybrid vector search, but it doesn’t stop there — […]
